Winner of the Capital Letters “What’s My Rent?” challenge announced

Winner of the 'Guess the Rent' game poses next to a wall with the logo of her company and behind her and her manager standing beside her

Winner of the Capital Letters “What’s My Rent?” challenge announced

9th December 2021

Thanks to everyone who entered the Capital Letters “What’s My Rent?” challenge at the ARLA Propertymark show on 7 December 2021. The data has been crunched and we have a winner!

Congratulations to Katie Aherne, senior lettings consultant at Austin Residential in Ruislip, London. She beat off stiff competition, including from her manager, to win a £100 Amazon voucher.

“I had a great day at the ARLA Propertymark show and this is the icing on the cake,” said Katie after finding out she had won. “The property is in an area I know well and the agency does good business there. So it’s good to know I have my finger on the pulse of the market there.”

Entrants were asked to estimate the rent on a property in Earl’s Crescent, Harrow, which was handy as Katie had good local knowledge of the area. She estimated the rent at £1550 pcm.

In fact, Capital Letters recently agreed rent of £1543 with a £4000 incentive payment for a two-year tenancy agreement. 

Susi Stevens, lettings manager at Austin Residential, said:

“I’m not surprised Katie was able to estimate the rent correctly and she even beaten me! She knows that patch very well and has a sharp eye for properties. Our landlords can be assured we know the local market.”

The average estimate for the rent by participants in the “What’s My Rent?” challenge was £1601, which was close to the actual rent of £1543. Exactly half the participants went higher and half lower. So collectively the participants were about bang on.

“We introduced a lot of agents to our free tenant finder service with incentive payments at the ARLA Propertymark show,” said Capital Letters area manager, Jinelle Gannon. “Although the challenge was a bit of fun, it does show the rents we are able to achieve will meet the expectations of many landlords.”

About Capital Letters

Capital Letters works in partnership with London councils and private landlords and agents to homes for families. 

Our free service gives landlords easy and efficient access to suitable tenants across London.  Hundreds of landlords and agents already find tenants through Capital Letters.  

To find out more about our free tenants finder service and incentive payments, go to or email


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